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It’s a well-known fact that Google tracks click-throughs from its search engine result pages (SERPs) to the webpages listed there, and it seems that they have recently changed the way they track these clicks. Until recently, listings in the SERPs would use the simple URL redirects of “google.com/url?q=referral” to determine where traffic is coming from, [...]

Google’s Webmaster Tools is in the process of changing its look. The old main “Dashboard” page now hides behind “Home,” and unread messages from the Message Center are now prominently displayed at the top.
The new “Home” page (click to enlarge):

I’m happy to report that the side navigation is much faster now (optimized AJAX?), so browsing [...]

Having a presence in the online world is quickly becoming common, and everyone from companies to the average Joe is leaving their digital footprint on it. This is exemplified through the many product pages, online albums of family pictures, and candid consumer reviews that exist on the Internet. But just as it is worthwhile to [...]

If you have stumbled upon our Resources page sometime in the past six months, you might have noticed “IndexTools,” which is listed in the “Analytics / ROI Tools” section. IndexTools is described there as,

Recently acquired by Yahoo (April 2008), IndexTools is a web analytics platform that currently surpasses [Google] Analytics in terms of being integrated [...]

It has been a little over a week since the unveiling of the complete Live Search Webmaster Center, and there seems to be only a little interest (if any) in this latest Microsoft product. Not only is there a lack of interest in general over Webmaster Center, but there’s a lack of acknowledgment over it. [...]