Search Engine Panel

You are browsing the archives of SEO.

After two weeks of running the “Did you mean” feature by default on Google, SEOs, webmasters, and searchers alike are finding the “enhanced” option to be irrelevant and even cumbersome.
The “Did you mean” feature was initially implemented with the goal of helping searchers find what they’re really looking for, by suggesting alternate search queries. [...]

Although a lot of attention is usually placed on how to pay less for keywords in PPC campaigns and how to optimize paid search campaigns in general, we rarely look at cases in which we can bypass paid search altogether. This may seem counterintuitive, as the most effective way to cut pay-per-click costs is to [...]

You may have noticed that for some of your websites, especially big and/or highly trafficked ones, links to that website will appear directly underneath its listing in the search engine result pages (SERPs) of Google. These links are called “sitelinks,” and they are somewhat controllable through Google’s Webmaster Tools, which offers this definition:
Sitelinks are additional [...]

With 2008 quickly coming to an end, and this being our last post in the “search engine optimization” category for the year, I just thought that it would be a good time to compile a checklist of SEO concepts for you to reconsider and audit against your existing websites.

Keyword Research
Add any foreseeable emerging phrases or [...]

One of the primary objectives of maintaining an online presence is to generate traffic that lead to sales from new and existing customers. Chances are that they use search engines somewhere in their buying process, which is why search engine optimization is an important aspect that should be considered during web development. Google has recently [...]