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User-Generated Content and the Power of Blogs

User-Generated Content and the Power of Blogs

User-Generated Content
Whether it be the decreasing cost of the Internet, its ease of use, an affinity for expression, sheer vanity, or a combination of them all, the amount of user-generated content (UGC) is rising exponentially. Everyone from your best friend’s mother to your neighbour’s kitten has a MySpace/Facebook/Orkut/Bebo account or user profile somewhere with [...]

Acquiring .EDU Links Through Yahoo Search

Acquiring .EDU Links Through Yahoo Search

Backlinks from the coveted educational .EDU top-level domain has long been sought after by SEOs for their theorized link-weight. It’s believed that links from .EDU pages carry more importance and are valued higher by search engines, since the websites of education institutions are supposed to be more authoritative. Whether this postulate is true or [...]

HTTP 301 Permanent Redirect Codes

Every now and again you’ll find yourself in a situation where the naming structure of your pages will change, and even changes in the domain itself. If those changes are occurring to high authority pages, then it’s vital that you properly redirect the old domain/pages such that the new website receives and carries the same [...]

Keep The Marketing and IT Teams Apprised

For those who have been following this blog since its inaugural month, you may remember a post entitled “Incorporating SEO in Website Creation” in November. It reiterates the novelty of search engine optimization and highlights the benefits in considering SEO factors early on in any website design project.
However, the marketing and IT departments need to [...]

Flickr Begins To Nofollow Outgoing Links

After a nice little run by black-hat and grey-hat SEOs, Yahoo’s free photo hosting website Flickr has begun to take a stand. In the past week, Flickr has started to apply the nofollow attribute to comments on photos and even to links from photo descriptions.
Prior to this change, blackhats and greyhats had two main ways [...]