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More adCenter Tools for Search Marketers

Microsoft has presented search marketers and advertisers with an early Christmas present this year, with plans for a more extensive array of tools in adCenter. Some advertisers have been critical of Microsoft’s search engine Live.com, as it only commands about 7.4% of search traffic in the United States, placing it well behind Google and Yahoo, [...]

Search Engine Usage for U.S. Surfers

Earlier this week, Hitwise released the latest figures of October’s search engine searches, based on a sample of ten million Internet users in the United States. The results are summarized below.
Percentage of U.S. Searches Among Leading Search Engines

 

October 2007

October 2006

Google

64.5%

60.9%

Yahoo

21.6%

22.3%

MSN / Live Search

7.4%

10.7%

Ask

4.8%

4.3%

The remaining 1.7% of searches is shared among 49 other search engines in [...]

The Return of Live.com’s Link Commands

After about eight months of downtime, Microsoft has decided to open up its link command features back to the public. These features became offline back in March 2007 due to massive amounts of automated queries, that undoubtedly put an unnecessary drain on Microsoft’s servers.
Link commands essentially allow webmasters to see how many backlinks there [...]