Search Engine Panel

Posts on search engine optimization (SEO) from the Search Engine Panel blog in Toronto, Canada. Information on Toronto search engine optimization (SEO). Keyword research, link building, website development, and programming code optimization.

For those who have been following this blog since its inaugural month, you may remember a post entitled “Incorporating SEO in Website Creation” in November. It reiterates the novelty of search engine optimization and highlights the benefits in considering SEO factors early on in any website design project.
However, the marketing and IT departments need to [...]

An introductory post was made here on SEP last November about capturing long tail search traffic, and this subject is getting more attention as of late. An exclusive meeting was held earlier this month, where Google?s Analytics expert Avinash Kaushik disclosed an interesting trend.
In Q4 of 2007, the average query on Google reached four words [...]

Internet usage and its ability to quickly and easily spread information has without a doubt been changing the way we shop in general. Let’s look at three reasons why businesses need to really implement a strong search engine optimization and marketing plan.
1. Comparison Shopping
With the onslaught of product information floating around the Internet, it’s important [...]

In the course of researching and reviewing a variety websites online, I have come across some that follow good SEO practices, but seem to overlook the same basic SEO elements. I bring to your attention one of them.
The TITLE Attribute
Although most search engine optimizers will remember to use the ALT attribute for their images, they [...]

When it comes to link building initiatives, it is important to look beyond the sheer volume of inbound links to your website. Getting hundreds of incoming links from low quality sites is decidedly not as beneficial as a handful of links from high authority sites.
As would be expected, most of these “high authority” websites are [...]