Search Engine Panel

Posts on search engine optimization (SEO) from the Search Engine Panel blog in Toronto, Canada. Information on search engine optimization, keyword research, link building, website development, programming code optimization, and web analytics.

You may have noticed that for some of your websites, especially big and/or highly trafficked ones, links to that website will appear directly underneath its listing in the search engine result pages (SERPs) of Google. These links are called “sitelinks,” and they are somewhat controllable through Google’s Webmaster Tools, which offers this definition:
Sitelinks are additional [...]

With 2008 quickly coming to an end, and this being our last post in the “search engine optimization” category for the year, I just thought that it would be a good time to compile a checklist of SEO concepts for you to reconsider and audit against your existing websites.

Keyword Research
Add any foreseeable emerging phrases or [...]

One of the primary objectives of maintaining an online presence is to generate traffic that lead to sales from new and existing customers. Chances are that they use search engines somewhere in their buying process, which is why search engine optimization is an important aspect that should be considered during web development. Google has recently [...]

Toolbar PageRanks usually get updated about four times a year, or once every three months. Google surprised most SEOs this month with an early export of PageRanks - the last PR update was in July 2008. With all the rumours floating around about PageRank, be sure that you understand exactly what PR is and isn’t, [...]

Every week I log into my Webmaster Tools account to look out for potential crawling or indexing issues with my sites. Usually, I will also check to see if the newer pages are getting indexed, as well as quickly look over whether any new links have been found. None of these sites are designed for [...]