Archive for April 2008

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User-Generated Content and the Power of Blogs

User-Generated Content and the Power of Blogs

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User-Generated Content
Whether it be the decreasing cost of the Internet, its ease of use, an affinity for expression, sheer vanity, or a combination of them all, the amount of user-generated content (UGC) is rising exponentially. Everyone from your best friend’s mother to your neighbour’s kitten has a MySpace/Facebook/Orkut/Bebo account or user profile somewhere with [...]

Microhoo Takeover Battle Rages On

Microhoo Takeover Battle Rages On

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Today, the press and blogosphere learned that Microsoft’s CEO had sent a public letter to Yahoo’s Board of Directors last Friday, with a three week time-frame for them to come to a buyout agreement. The letter essentially attempts to justify the initial offer of $44.6 billion , and threatens to take the offer directly [...]

Index and Root Pages Merged by Google

Index and Root Pages Merged by Google

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It’s taken awhile, but Google has finally merged the index page with the root page of a domain as long as the content was the same. That is, Google now interprets www.abc.com and its counterpart www.abc.com/index.html to be one page, rather than two separate pages. For you PageRank fanatics, this does implicitly mean that [...]

Acquiring .EDU Links Through Yahoo Search

Acquiring .EDU Links Through Yahoo Search

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Backlinks from the coveted educational .EDU top-level domain has long been sought after by SEOs for their theorized link-weight. It’s believed that links from .EDU pages carry more importance and are valued higher by search engines, since the websites of education institutions are supposed to be more authoritative. Whether this postulate is true or [...]