Archive for February 2008
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Microsoft’s Bid for Yahoo Rejected
Posted: February 11th, 2008
It’s official. Microsoft’s $44.6 billion offer (in both cash and stock) for Yahoo has been rejected. This bid has caused a great stir in the search community as well as the larger business world in general.
Google tried to derail the possible Yahoo takeover by citing anti-trust concerns. Okay, Microsoft is well known for its anti-trust [...]
Microsoft adCenter Wins Wall Street Journal Deal
Posted: February 7th, 2008
The Wall Street Journal Digital Network (WSJDN) has delegated Microsoft adCenter with the responsibility of delivering advertisements to its network. This partnership is beneficial to Microsoft in many ways and sheds some light as to where adCenter could be headed in the years to come.
The WSJDN comprises of some notable Internet properties including Barrons.com, MarketWatch.com, [...]
Three Important Reasons for SEO and SEM
Posted: February 4th, 2008
Internet usage and its ability to quickly and easily spread information has without a doubt been changing the way we shop in general. Let’s look at three reasons why businesses need to really implement a strong search engine optimization and marketing plan.
1. Comparison Shopping
With the onslaught of product information floating around the Internet, it’s important [...]
