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Google’s Online File Storage
As reported earlier this week in an article from the Wall Street Journal, an online file storage system is in the works from the search giant.
Tags: GoogleGoogle is preparing a service that would let users store on its computers essentially all of the files they might keep on their personal-computer hard drives — such as word-processing documents, digital music, video clips and images, say people familiar with the matter.
Getting More From Social News Networks
A great way to obtain quick viral traffic is through social news networks, which are also known as social bookmarking sites. Some of the more well-known ones include Digg, StumbleUpon, Reddit, Furl, and Del.icio.us. With the increasing popularity and adoption of these services, it is important to get the most out of them.
Some things to consider:
1. Use an avatar. It’s an easy way to stand out to those with visual affinities.
Tags: SEM, social media marketingIncorporating SEO in Website Creation
The majority of websites today have not undergone SEO, and the few that have were optimized after their inceptions. This is normally the case since the world of SEO is relatively new, but should avoided if you’re looking to start a new website.
The planning stages of creating a website is a great opportunity to address some basic SEO issues, and to apply sound optimization techniques early on. In addition to saving both time and money down the road, incorporating SEO in the design phase may allow you to employ SEO tactics, that would otherwise be impossible apart from a complete site redesign.
Tags: SEO, web developmentCapturing Long Tail Search Traffic
When it comes to SEO, people usually only focus on optimizing sites to rank highly in SERPs for specific sets of keywords. If you’ve been in the search industry for a while, you will come to realize that there are very competitive keywords out there, and that it is extremely difficult to obtain a high position in SERPs for them. Keywords such as “health insurance”, “real estate”, and of course “search engine optimization” are a few examples.
One method to overcome this is to apply SEM techniques and to run paid search advertisements. Unfortunately, this can easily deplete your budget if you so happen to fall into one of those competitive keyword categories. So your budget is limited and you can’t seem to get onto the first few pages of the SERPs. Search engine traffic is far from impressive and everyone is growing impatient. Now what?
Tags: long tail, search traffic, SEOSearch Engine Usage for U.S. Surfers
Earlier this week, Hitwise released the latest figures of October’s search engine searches, based on a sample of ten million Internet users in the United States. The results are summarized below.
Percentage of U.S. Searches Among Leading Search Engines
|
October 2007 |
October 2006 |
|
|
|
64.5% |
60.9% |
|
Yahoo |
21.6% |
22.3% |
|
MSN / Live Search |
7.4% |
10.7% |
|
Ask |
4.8% |
4.3% |
The remaining 1.7% of searches is shared among 49 other search engines in Hitwise’s study.
Tags: Ask, Google, Hitwise, Live Search, Microsoft, search traffic, Yahoo